Giới thiệu

[GEC International Series x Growth Marketing Studio] B2B Marketing Series: World-Class B2B Marketing Fundamentals


Our Special Speaker: Thibaut Briere, Managing Director, Growth Marketing Studio & Ex-Content Marketing Director, CISCO, France. 


B2B content marketing is one of the fundamentals things you need to understand to make your B2B marketing runs well. B2B content marketing has differences with B2C content marketing. In B2C you provide content for individuals but in B2B you provide content for organizations which makes your content must look more professional and easy to understand so it doesn’t waste their time to read the content. Wrong B2B content marketing approach strategy will create losses for the company. it could spend quite a lot of budget but does not reach the desired target. 

Therefore, it is important to understand the right content marketing for B2B Business. So you could reach the target and expand your business. In this class, you will learn how to make a powerful and effective B2B content marketing to elevate your B2B Business


With Thibaut Briere, Managing Director of Growth Marketing Studio, we will share some insights on:

  • How to create and approach their buyer personas to create an effective  B2B content marketing 
  • How to make a proper and effective landing page for their business first impressions
  • The funnel/stages of B2B content marketing strategy and types of content required for each stage
  • Make a business blog post to build a business reputation and trust
  • SEO-tactics to optimize your digital presence 
  • How to analyze their industry competition to develop their content marketing strategy


This Class is Suggested for:

  • Entry-level marketing professionals with B2B models for their product
  • Business development
  • Business strategist
  • Content Marketer
  • Digital marketing
  • Business owner
  • Strategic partnership 
  • B2B Corporate sales
  • Affiliate marketing 
  • Partnership manager


About Glints Expert Class

Glints Expert Class is a program by Glints to facilitate young professionals who are curious and eager to amplify their skill set. This event will be held live via Zoom (Zoom Link can be accessed on e-voucher after payment successful).

Thông tin vé

Single Ticket - Regular

249.000 VND
Vé ngừng bán online

Single Ticket - Early bird (45% Off)

159.000 VND
Vé ngừng bán online

Single Ticket - Pre-sale (25% Off)

199.000 VND
Vé ngừng bán online

Couple Ticket

489.000 VND
Vé ngừng bán online

Couple Ticket - Early Bird (45% Off)

299.000 VND
Vé ngừng bán online

Couple Ticket - Pre-sale (20% Off)

399.000 VND
Vé ngừng bán online

Group Ticket

729.000 VND
Vé ngừng bán online

Group Ticket - Early bird (45% Off)

437.000 VND
Vé ngừng bán online

Group Ticket - Pre-sale (20% Off)

599.000 VND
Vé ngừng bán online

Nhà tổ chức


Glints là nền tảng tuyển dụng đến từ Singapore với sứ mạng rút ngắn khoảng cách giữa đào tạo và nhu cầu doanh nghiệp bằng nền tảng tuyển dụng cho nhân sự trẻ.

Chúng tôi hỗ trợ các tài năng trẻ khám phá đam mê nghề nghiệp và phát triển kỹ năng chuyên môn, đồng thời trao quyền cho doanh nghiệp trong việc thu hút nhân tài phù hợp với chiến lược nhân sự công ty.


Liên hệ nhà tổ chức